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    Social Marketing

    Learn how to leverage social media to build your brand, engage your audience, and increase conversions. Honest Fred breaks it down with actionable social marketing tips and strategies.

    WhatsApp Adds New Parental Controls (October 2026)

    Social Marketing
    WhatsApp rolls out parental oversight tools: contact monitoring, group alerts, Channel/Status controls, and limits on Meta AI interactions for teen users.

    Influencer Marketing Has an AI Trust Problem (2026)

    Social Marketing
    Only 28% of consumers accept AI in influencer marketing vs. 47% for product ads and 53% for entertainment. Here's why brands using synthetic creators face a trust deficit.

    Meta Blocks TikTok Ads in Seven Countries: What Advertisers Need to Check

    Social Marketing
    Meta has blocked ByteDance from advertising on Facebook and Instagram in seven countries, and the restriction extends to third-party campaigns that send traffic to TikTok. Advertisers should review active campaigns targeting those markets.
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    Instagram Adds Carousels to Edits and Pinterest Lets Brands Boost Creator Pins

    Social Marketing
    Instagram added carousel editing to its Edits app on 7 October 2026, and Pinterest now lets brands boost existing organic creator Pins without a prior sponsorship deal.

    X updates its native video composer with new editing tools

    Social Marketing
    X has updated its native video composer with a cleaner editing flow and caption tools. Here is what creators should check before publishing.

    Instagram tests a read-only mode for Plus subscribers

    Social Marketing
    Instagram is reportedly testing a read-only mode for Plus subscribers. Here is what the feature may do and why it is not yet a universal rollout.
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    Cloudflare Moves Monetization Gateway & Pay Per Use Into Beta

    Social Marketing
    Having tracked Cloudflare’s product rollouts for several years, I was excited to see the company launch two AI payment services in beta on September 30....

    What Are Common Structured Data Mistakes That Hurt AI Visibility? – Ask An SEO

    Social Marketing
    Why Structured Data Still Matters in the Age of AI Search For years, structured data has been a cornerstone of technical SEO. It signals to...

    Meta adds dedicated ad exclusion audiences

    Social Marketing
    Meta Expands Audience Targeting with Exclusion‑Only Custom Audiences Understanding the New Feature Meta has introduced a way for advertisers to build audiences that can only block...
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