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    Social Marketing

    Learn how to leverage social media to build your brand, engage your audience, and increase conversions. Honest Fred breaks it down with actionable social marketing tips and strategies.

    Should Social Media Influencers Be Required to Be Experts? China & Korea’s New Rules

    Social Marketing
    China and South Korea are enforcing new rules requiring online creators to show expertise before discussing sensitive topics like law, medicine, and politics. As the U.S. loosens regulations, should social media influencers be required to have informed opinions? We explore global approaches to digital accountability.

    Google’s new “Ads Advisor” AI is put to the test

    Social Marketing
    Exploring the Potential of Google's Agentic Ads Advisor Google Ads coach Jyll Saskin Gales recently spent 24 hours testing Google's new "agentic" Ads Advisor, an...
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